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奥德博有声出版公司研究 被引量:2

A Case Study on Audible Inc.
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摘要 以亚马逊旗下的奥德博(Audible)公司为研究对象,介绍美国有声读物的受众特点,梳理奥德博公司的发展历程,并重点对其有声产品开发、发行与推广环节进行深入探究。 Taking Audible Inc., an Amazon.corn subsidiary as a case, the paper analyzes the profile of audiobooks' listeners in the United States and introduces the company' s history, then it deeply explores how Audible produces, distributes and promotes its downloadable audiobooks.
作者 贺钰滢
出处 《出版科学》 CSSCI 北大核心 2016年第1期90-95,共6页 Publishing Journal
关键词 Audible公司 有声读物 数字出版 Audible Inc. Audio book Digital publishing
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参考文献21

  • 1Walker M, Koss G. Audiobooks are a $1 Billion+ Industry Showing Steady Growth[EB/OL]. [2015-03-11]. http:// www.audiopub.org/press/APASurveyPressReleaseFINAL.pdf.
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  • 10Alter A. An Art Form Rises: Audio Without the 8ook[EB/OL]. [2015-03-20]. http://www.nytimes.com/2014/12/01/ business/media/new-art-form-rises-audio-without-the-book-.html.

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