摘要
以丽江城区的4A景点木府、玉水寨和观音峡为例,主要考虑景点的景色、民族特色、费用、旅行时间和景区服务等因素.通过调查问卷的方式收集数据,利用层次分析法,建立能够全面了解景点的综合评价体系.该评价体系不仅可以为游客找到理想的旅游景点,而且也可以通过游客对景点的要求为景区管理者提供一些参考.
Taking Mu's Residence, Jade Water Village and Guanyin Gorge Anticline as example, considered the factors of scenery, ethnic characteristics, cost, travel time and service quality of tourist attractions. Collected data by questionnaire, used analytic hierarchy process ( AHP ) to built the quality index system of tourism resources evaluation. The tourism resources evaluation help to choose the most suitable sites for tourists, and provide some reference for the department concerned to make policy.
出处
《高师理科学刊》
2016年第1期20-23,共4页
Journal of Science of Teachers'College and University
基金
云南省教育厅科学研究基金资助项目(2015Y507
2013Y167)