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台湾地区社会企业实地调查研究——以台湾地区DOMI公司为例

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摘要 为探讨社会企业在台湾地区的发展过程与经营现状,本文以DOMI公司为研究个案,运用深度访谈研究方法,对台湾地区企业的发展脉络进行初步了解。DOMI的企业文化能短时间内为大众接受并成功运用,是由于创建初期创始者提出的"简化商业模式,创造微笑地球"的创新理念,随着这种理念的扩散,使得组织成员在沟通解决问题时不断达成共识基础和品牌信仰。
作者 李玲
出处 《企业改革与管理》 2016年第1期51-51,共1页 Enterprise Reform and Management
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