SWOT分析法在钢铁企业的运用

APPLICATION OF SWOT ANALYSIS IN STEEL ENTERPRISES

分析了SWOT分析法的内涵，系统介绍了SWOT分析法在钢铁企业的应用情况。w公司将SWOT分析法运用于企业战略和规划的制定、实施过程中，取得了良好的效果，确保了企业持久竞争优势的形成。

This paper analyzed the connotation of SWOT analysis, and systematically introduced the application of SWOT analysis in steel enterprises. W company had applied SWOT analysis to the formulation and implementation of its strategy and planning and had obtained the good effects, ensuring the formation of the enterprise lasting competitive advantage.