摘要
"洋家乐"是一种成功的休闲农业与乡村旅游的模式,浙江德清县在"洋家乐"的发展过程中建立了完整的品牌体系,形成了有效的宣传机制。"洋家乐"的发展经验可以为河南休闲农业发展提供参考借鉴,为河南在"十三五"期间实现休闲农业的转型升级提供思路与启示。
Yangjiale was a successful type of leisure agriculture and rural tourism. It has been established the whole brand system, and formed effective propaganda mechanism in the development of yangjiale in Deqing county of Zhejiang. Its experience would be useful to the development of leisure agriculture in Henan, and provide ideas and enlightements for the transformation and upgrading of Henan leisure agriculture during the Thirteenth Five-year Plan period.
出处
《农业展望》
2015年第11期39-42,共4页
Agricultural Outlook
关键词
洋家乐
休闲农业
德清
河南
发展
转型
展望
yangjiale
leisure agriculture
Deqing
Henan
development
transformation
prospect