企业进入行为的基本模型——中国制造业的案例

An Elementary Model of Entry Behavior:A Case of Chinese Manufacturing

本文从产业组织的角度,分析了企业进入的基本动机,包括预期进入后的收益、市场增长、企业家的职业选择以及企业家精神。从进入的时机、进入的数量以及进入后的渗透三个方面界定基本模式。根据理论分析对中国制造业的计量结果表明,企业的进入是决定行业的竞争态势和市场结构的重要因素。

This paper analyzes the basic motive about entry in the view of industrial organization including expected post-entry return,market growth,career selection of entrepreneurs and entrepreneurship.It also defines the basic entry model from en- try timing,entry quantity and market penetration by entrants.According to the theoretical analysis we have econometric test on Chinese manufacturing,showing that entry play a key role in deciding the industrial competition and market struc- ture.