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申奥成功给我国体育产业带来的机遇和挑战 被引量:6

Succeed in Applying for Olympic Games:Our Sports Industry Will Face to Opportunities and Challenges
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摘要 北京申奥成功,给中国经济带来了无限的商机,也为中国体育产业的发展带来了前所未有的发展机遇。通过运用文献资料法,结合奥运经济特点、WTO规则及体育市场特点和规律,分析北京申奥成功,我国体育产品制造业、体育服务业等部门所面临的机遇和挑战,并提出确保我国体育产业稳步发展的战略和对策措施,使奥运给我国体育产业发展带来的机遇变成现实。 Along with succeed in applying for Olympic Games, Beijing Olympic will present a developing chance to the economy of China,also bring unprecedented opportunities to sport industry of China. Using the way of collecting documents,according to the economy characteristic of Olympic and the rules of WTO,characteristic and rules of sport market,analyses the sport products and sport service in China will face to the opportunities and challenges after Beijing succeed in applying for Olympic Games,and puts forward the countermeasures. Beijing Olympic becomes our sport industry of development opportunities great into reality.
作者 张辉
出处 《山西师大体育学院学报》 2002年第2期3-5,共3页 Journal of Physical Education Institute of Shanxi Teachers University
关键词 WTO 体育产业 北京奥运 发展机遇 历史挑战 World Trade Organization sport industry Heijing Olympic opportunity challenge
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参考文献3

  • 1刘光,张健,等.市场报[N],2001-07-30.
  • 2鲍明晓.新北京新奥运新经济—北京承办2008年奥运会经济价值分析[N].中国体育报,2001-7-19.
  • 3卢元镇.加入世贸组织对中国体育产业的影响[J].G8体育,2001,(3).

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