浅析政治波普在视觉传达设计中的运用——《闹腾》的设计解析

Political Pop is Analysed in the Application of Visual Communication Design——The Design of Quiet

随着社会经济的发展,科技手段的不断进步,许多设计者被时尚流行文化包围在网络时代,逐渐脱离了历史、政治和现实的生活。其艺术创作也极力在流行文化中寻找喜好图式,出现了大量的流于对形式表面的模仿和仿制,而对于表现手法来源却置若罔闻的现象。本文旨在通过一个反映当下具体事件和具体人物的设计课题,来探寻当代视觉传达设计的本源,探究其发展历程。着重对政治波普的风格在视觉传达设计中的运用进行研究和分析。同时,希望能通过这个设计课题,来反映社会变化给个人带来的些许感触。

With the development of social economy and the advancement of technology, many designers nowadays are surrounded by a fashionable culture in the network, gradually moving away from the history, politics and real life. Their artistic creation Mso vigorously seek the welcomed styles in the popular culture, which leads to the fact that their creation are filled with a lot of superficial imitation and copying and that the sources of expression methods are ignored. This topic aims to return to the origin of contemporary visual com- munication designs and to probe into the courses of their development through a specific design project. And the topic focuses on the study and analysis of the application of political pop style in visual communication designs. Simultaneously, the author wants to retlect the personal feelings due to social changes through this design topic.