体验经济下成都市龙泉驿区工业旅游开发策略

Strategies for Developing Industrial Tourism in Longquanyi District of Chengdu on the Background of Experience Economy

体验经济背景下的工业旅游,就是指以工业场所作为旅游客体,以旅游者为中心,通过旅游服务、工业旅游吸引物及体验活动使旅游者留下深刻的印象和难以忘怀的旅游记忆。龙泉驿区作为成都经济技术开发区所在地,拥有大量的工业企业,适合开发工业旅游。在区内开展工业旅游,能丰富旅游产品的类型,进一步加强龙泉驿区的旅游吸引力,使区内旅游产品向多元化的方向发展,加快旅游业发展的步伐。

Industrial tourism, in terms of the experience economy, is to attract tourists to industrial sites by means of providing tourism services, objects of industrial interest, and experiential activities. Longquanyi District of Chengdu, which houses the Chengdu Economical and Technological Development Zone, is an ideal place for developing industrial tourism, for there is no shortage of industrial businesses. It will provide more variety for its tourism service, promote its competitiveness in tourism, and step up its tourism development pace.