文化视觉下的珠宝

Jewelry from Cultural Perspective

以研究文化视觉下的珠宝为目的,以地质学、经济学中的珠宝含义比较为研究手段,观察不同视觉下对珠宝认识的联系与差异,从而进一步丰富珠宝的内涵。以文化视觉来分析珠宝,可以推导出三个结论:(1)珠宝是一种文化现象,作为一种文化载体,珠宝具有传递文化信息的功能;(2)珠宝产品是文化产品,因为文化渗透到了珠宝产品设计、生产和销售的全过程;(3)珠宝产业是文化产业,这种产业同其他文化产业一样,诠释和传递着某种价值观。将珠宝产品视为文化产品,有利于提升珠宝产品的价值和品位,引导珠宝产业的健康发展,即把珠宝产业作为文化产业发展,致力于真善美的追求。

In this paper, jewelry from cultural prespective was studied. Incomparison with jewelry viewpoints from geology and economics, a vision from cultural prespective enriches the connotation of jewelry further more. Three conclusions can be drawn： jewelry is a cultural phenomenon; jewelry products are cultural products; jewelry industry is cultural industry. Firstly, jewelry is a cultural phe- nomenon. As a kind of cultural carrier, jewelry has the function of transforming cultural messages. Secondly, jewelry products are cultural products because culture has penetrated to the whole process of jewelry production, including design, production and sales of jewelry products. Finally, jewelry industry is cultural industry, which performs as other cultural in- dustries, always interpreting and delivering values of a specific culture. Viewing jewelry products as cultural products, it promotes value and taste of jewelry products as well as the sound development of jewelry industry. More specifically, treating jewelry industry as cultural industry should pursue the truth, the goodness and the beauty, instead of material properties of products.