依据用户行为进行TD-LTE精细化规划和市场营销研究

Research on TD-LTE refinement planning and marketing based on user behavior

本文分析了TD-LTE规划和市场营销现状;对用户终端使用情况、用户业务进行了分析;合理分析了用户分布及用户终端类型对数据业务流量的影响;确定了依据用户行为进行TD-LTE精细化规划和市场营销流程;通过某地市实际应用对TD-LTE精细化规划和市场营销流程进行了验证。

This paper analyzes the present situation of TD-LTE planning and marketing, analysisof the use of user terminal and the user service; analysis of the effect of user distribution and user terminal types on traffi c flow of data; established the process which basis of user behavior for TD-LTE refinement planning and marketing;through the actual application of a certain place, the TD-LTE refi nement planning and marketing process are verifi ed.