摘要
我国客车企业应分析沿线市场,采取有效对策,进一步提升资源整合、市场统筹和系统运作能力,加快"走出去"步伐,从而全面提升我国客车民族品牌的国际地位。
The strategy of"One Belt and One Road" is regarded as an Eco-graphic revolution in a large scale, so that it definitely would bring a great opportunity lbr bus export to countries and region closing to China's coast areas. Facing such an important strategic chance, domestic bus manufacturers have to conduct a thorough analysis of markets of these countries and regions, and develop thirly effective and proper marketing programs to speed up the process of"Go Abroad" for further improving the image and international status of China's bus brands.
出处
《商用汽车》
2016年第1期53-55,共3页
Commercial Vehicle