6Barton Beebe, The Semiotic Analysis of Trademark Law,51 UCLA L. Rev. 621.
7Jeremy Phillips, Trade Mark Law: A Practical Anatomy, Oxford University Press, P95.
8Kamil Idris, Intellectual Property -A Power Tool for Economic Growth, P.148. URL: http://www.wipo.int/about -wip o/en/dgo/wipo_pub_888/index_wipo_pub_888.html.
9Stix Prods., Inc. v. United Merchs. & Mfrs., Inc., 295F. Supp. 479, 488 (S.D.N.Y. 1968).
10Calamari Fisheries, Inc. v. The Village Catch, Inc.,698F. Supp. 994,1008.