农村地区马克思主义大众化的困境及其路径探析

Analysis on the Dilemma of Marxism Popularization and Its Countermeasures in Rural Areas

农村地区马克思主义大众化的水平,关乎社会主义意识形态的认同以及社会主义道路在中国的前途和命运。当前农村地区马克思主义大众化存在传播主体单一,受众文化水平低下,传播手段陈旧等问题。应推动基层党员干部的职业化,发掘群众领袖力量在马克思主义大众化中的潜力;设立科学合理的大众化目标;探究受众心理,关注农民现实利益之所在;不断创新马克思主义大众化新途径。

The level of popularization of Marxism in rural areas relates closely to the socialism identity and the fate of socialization. Currently, there exist certain problems in the popularization of Marxism, such as single promoter, villager＇s low literacy and outdated methods of spread. Thus, it is suggested to strive for the countermeasures of popularization of Marxism：accelerate the grassroots cadre＇s professionalization and cultivate potential of opinion leader;set reasonable goal; take villager＇s mentality and benefits into consideration and create original and proper measures continuously.