大数据时代学术期刊的内容优化与价值重构

Content optimization and value reconstruction of academic journals in the data era

【目的】大数据时代,从认知与挖掘学术期刊的数据视角,探究学术期刊的内容优化,传播价值重构的路径。【方法】通过文献检索,分析学术期刊数字化以及网络传播现状;对比学术期刊数据化需求,从科研行为,学术传播,科研场域等维度分析学术传播从数字化向"数据化"转型策略。【结果】盘活学术期刊的"数据"能延伸学术知识资源的价值链。【结论】大数据时代,挖掘学术期刊的数据及其价值,可以促进学术期刊的"数据化"转型。

[Purposes] In the data era,from the perspective of cognition and discovery of academic journals,this paper aims to explore the content optimization of academic journals,and the path of the reconstruction of the value of communication. [Methods]Through literature retrieval,this paper analyzes the status quo of academic periodical digitization and netw ork communication. With the comparison of academic journal data needs,from the dimensions of research behavior,academic communication,and scientific research fields,this paper analyzes the academic communication transition strategy from digitization to ＂data ＂. [Findings]Activating the data of academic journals can extend the value chain of academic know ledge resources. [Conclusions] In the data era,exploring the data of the academic journals and its value can promote academic journals＇ data transformation.