基于DEA模型的浙江城市旅游效率评价研究

Study on the evaluation of the urban tourism efficiency of Zhejiang based on DEA model

DEA模型是国内研究效率时使用最多的一种研究方法,借助数据包络分析法对2009—2013年间浙江省11个地市的旅游竞争力进行评价,对分析结果从综合效率,技术效率和规模效率方面进行静态分析,从Malquist生产效率方面进行动态分析,得出杭州达到DEA模型效率最优。以"投入要素和技术效率"和"产出要素和规模效率"为维度将11个城市分为4类:"瘦狗型","问题型","金牛型"和"明星型"。

DEA model is one of the most effective methods in domestic research. This paper uses the data envelop- ment analysis （DEA） method to evaluate the tourism competitiveness of 11 cities in Zhejiang province dur;ng 2009--2013. The results from the comprehensive efficiency, technical efficiency and scale efficiency are analyzed, and the efficiency of the DEA model is obtained from malquist. The article is divided into 4 types： ＂thin dog type＂, ＂problem type＂, ＂taurustype＂, ＂Star type＂.