中外景区牌示对照下旅游文本的英译研究

Research on the Chinese-English Translating of Tourist Texts:Comparison of Chinese and Foreign Scenic Area Signboards

英汉旅游文本在文化传统、思维方式和审美观点等方面的差异直接导致了英译旅游文本中存在大量的翻译失误。译者在处理旅游文本的英译时,必须以外国游客需求为准则调整翻译策略、斟酌译文。功能主义目的论和变译理论让旅游文本可以在一个适度的理论框架内张弛有度,既保原作之精髓,又兼顾了汉英旅游文本在语言、句法、语篇框架上的平行性,从而更好地发挥旅游文本的外宣功效。

The differences between Chinese and English tourist texts in terms of cultural tradition, thinking mode and aesthetic differences directly lead to loads of translation errors. In the translation process of tourist text,translators should hold a tourist-oriented attitude and adjust the translating strategies to meet the needs of foreign visitors. Functionalist skopos theory and translation variation theory can make Chinese-English tourist text more appropriate in many ways while retain their individual features.