摘要
互联网公司将成为中国智能手机市场重要＂变量＂。增长放缓,既成事实。甚至在一年前就已经显现出苗头。按照Gartner首席研究分析师吕俊宽提供的信息,2015年第一季度国内智能手机的新机销售占到市场的90%以上,新机市场已经饱和。破局的办法在哪里？从互联网渠道起家的手机品牌,比如乐视、
Internet companies will become the most important variate in China's smart phone industry. According to Gartner, in the first quarter of 2015, new machine occupies more than 90% of smart phone market. It is highly difficult to raise the percentage. How to make it possible? Internet companies, including Le Phone and XIAOMI are making more efforts in offline distribution channels, home and abroad. HUAWEI, welcomed in overseas market, aims to increase 30% sales out of China in 2016.Feng Xing said that there would be 4000 million smart phones in 2016. Gartner advised that, to make a breakthrough, smart phone companies have to get out of the box. Instead of focusing on hardwares, they need to make more efforts in service, content and ecosystem.
