媒介视域下博物馆陈列的娱乐问题探析

The Entertainment Concern of Museum Exhibitions Discussed from the Perspective of Media Studies

当下博物馆娱乐问题已成为影响博物馆价值判断和职能定位的潜在因素,而博物馆娱乐问题又主要集中于陈列空间。博物馆陈列内在的娱乐性是由其媒介特质所决定的,应得以正视;而博物馆陈列外在的娱乐化则是娱乐性人为放大与强化的结果,具体表现为奇观化和迪士尼化,其过度发育有碍于博物馆正常发展。在媒介视域下,娱乐既非博物馆的目的,也非单纯的传播手段,而是与博物馆媒介共生的一种现象。博物馆陈列"寓教于乐"应拒斥娱乐化,而应在基于实物的前提下,通过感官体验、知识获取、探索与发展三个层次来实现。

Entertainment has become a potential factor contributing to museum value and function orientation. The museum＇s entertaining activities are mainly provided in exhibition spaces. The entertaining character of museum exhibitions is an inherent quality resulting from the museum as a medium, which is worth noting; entertainment orientation, however, is a resuhant legacy from the intervention on museum＇ s ac- tivities toward providing entertaining experience, which, often seen as the Spectacularization or Disneyiza- tion, may hinder the development of the museum if excessively applied. From the perspective of media stud- ies, entertaining is neither the purpose of the museum, nor a simple means of communication, but an inclu- sive character of the museum as a medium. To provide entertaining experience in museum education should avoid ＂entertainment-oriented＂ mindset but approach from the three levels of sensory experience, knowl- edge acquisition, and exploration and development with objects as the core.