摘要
现代图书馆作为数字和传统图书馆的结合体,与IT行业O2O运营模式有较强的相似性。借鉴IT行业O2O运营模式,参照其营销和宣传手段,可以提升图书馆员信息服务水平,让更多读者了解图书馆,从而将更多读者吸引到图书馆。
Modern library as a combination of digital and traditional library and IT industry O2 O model has strong similarity, O2 O operation mode by drawing from IT industry, with reference to their marketing and propaganda, enhance the level of librarians' information service and let readers know more about the library, thus to attract more readers to the library.
出处
《泰州职业技术学院学报》
2016年第1期34-36,共3页
Journal of Taizhou Polytechnic College
基金
泰州职业技术学院2015年度职业教育研究课题(ZY201516
课题负责人:窦剑)