农产品营销渠道模式问题及对策探析——以陕西省为例

On Problems in Marketing Channel Mode of Agricultural Products and Its Countermeasures --Taking Shaanxi province as an example

近年来，陕西省农产品呈现的过剩现象，影响了农民生产的积极性，制约着农村经济的发展与稳定。如何促进农产品的销售，做好农产品的营销工作是摆在陕西省各级政府面前的重要任务。针对陕西省农产品营销渠道现状及问题进行了分析，并提出完善陕西省农产品营销渠道的相关政策建议。

In recent years, the surplus of agricultural products in Shaanxi province has not only seriously af- fected farmers＇ production enthusiasm, but has restricted the development and stability of rural economy. How to promote agricultural products sale,to do a better job in agricultural products marketing is an great important tasks for the government of Shaanxi province at all levels. After analyzing the current situation and problems in marketing channel of agricultural products in Shaanxi province, to perfect related policy suggestions for marketing channel of agricultural products is put forward in the paper.