基于百度热力指数的雾霾与旅游者出行行为关系研究——以天津市为例

Study on the Relationship between Haze and Tourist Travel Behavior of Baidu Heat Index——Taking Tianjin as an Example

除经济、政策等常规因素外,天气环境因素的加入使得旅游发展环境越来越复杂,雾霾天气成为影响旅游的主要因素之一。基于百度景区热力指数和空气质量指数,通过分析雾霾与天津旅游者出行行为之间的关系,得出雾霾对旅游的影响,在此基础上提出相关的建议及对策。

In addition to conventional economic factors and policies, weather environmental factors make tourism development environment increasingly complex. Fog and haze have become one of the main factors af- fecting tourism. Based on Baidu scenic Heat Index and air quality index, by analyzing the relationship between haze and Tianjin tourist travel behavior between the results of the impact of tourism on the haze, suggestions and countermeasures on this basis will be put forward.