网络流行文化对大学生思想意识形态的影响及对策研究

Analysis of internet pop culture's influence on ideology of college students and the countermeasures

网络流行文化的产生和发展给大学生思想意识形态建设带来了全新的机遇和挑战。本文通过分析网络流行文化的内涵和特征,结合黄石地区大学生思想意识形态现状的调研情况,从正反两个方面剖析了网络流行文化对大学生思想意识形态的影响,探索性地提出了在网络流行文化视域下加强大学生主流思想意识形态建设的路径选择。

The emergence and development of Internet pop culture has brought new opportunities and challenges to construction of ideology of college students.This article through the analysis of the connotation and characteristics of Internet pop culture,combined with the survey on college students ideological situation in Huangshi area,analysed the influence on ideology of college students by Internet pop culture from two aspects of positive and negative,and explored to put forward the path choice of strengthening the construction of college students’ mainstream ideology in the view of Internet pop culture.