城市色彩意象视角下的城市色彩规划策略探讨

Strategies of Urban Color Planning in the Perspective of Urban Color Image

城市色彩意象是人们对城市物质环境色彩的心理感知,是城市色彩特征的一种概括。从城市色彩意象的视角探讨城市色彩规划策略,是从使用者的角度、以构建城市风貌特色为目标的城市色彩规划策略。文章将理论研究与实证研究相结合,探讨了基于城市色彩文化、城市色彩面貌、城市空间尺度、城市体验方式、城市体验深度分析的城市色彩规划策略。

Urban color image is people＇s psychological perception of urban physical environment color. It＇s the generalization of urban color characteristics. From the perspective of urban color image, the strategy of urban color planning is the one with the goal of building the characteristics of city view from the perspective of users. The article will combine theoretical research and empirical research and discuss strategies of urban color planning based on urban color culture, urban color visage, urban spatial scale, urban experience way and urban experience depth.