摘要
在迁移的过程中,敖鲁古雅鄂温克族形成和完整地保留了最具民族特色与最富有旅游开发价值的驯鹿文化;运用SWOT分析法,从敖鲁古雅驯鹿文化旅游开发的优势、劣势、机遇、挑战等四个方面进行了分析,在此基础上提出了合理的开发对策,以期更好地满足旅游者多层次的消费需求并实现敖鲁古雅驯鹿文化的保护与传承。
In the process of migration, Aoluguya Ewenki form and retain the reindeer culture which is the most national characteristics and the richest value of tourism development. Though the way of SWOT, analyzed from the advantages and disadvantages, opportunities and challenges four aspects of tourism development of Aoluguya reindeer culture. On this basis, puts forward the reasonable tourism development strategy, of Aoluguya reindeer culture,in order to better meet the needs of tourists and enab the protection and inheritance of Aoluguya reindeer culture.
出处
《黑龙江民族丛刊》
CSSCI
北大核心
2016年第2期139-143,共5页
Heilongjiang National Series
基金
内蒙古自治区高等学校科学研究项目"基于TDIS战略的呼伦贝尔旅游形象塑造与营销研究"(NJSY12235)
关键词
敖鲁古雅
驯鹿文化
旅游开发
Auluguya
reindeer cultural
tourism development