中国古舆图对旅游地图设计之启示

Inspiration of Chinese Ancient Map for the Design of Tourist Map

旅游地图在设计上不仅要清楚传达旅游线路、人文、地理、历史等旅游知识,还要注重游客的情感、生活等精神因素。中国古舆图的绘制方法是写意与写实相结合的形象画法,它既描述了当时的客观真相,又蕴含着丰富多彩的历史与文化。在古舆图中,我们可以感受到当时的青山绿水与闲情逸致、山川地貌与市井街巷,这与现代的旅游情怀不谋而合,也为当代旅游地图设计带来启示。

tourist map is designed not only to clearly convey tours, culture, geography, history and other tourist knowledge, but also to pay attention to tourists＇ emotions, life and other psychological factors. The method of drawing Chinese ancient map is a vivid technique of combining freehand brushwork and realistic painting, which both describes the objective truth and also contains colorful history and culture. In the ancient map, we can feel the mountains, leisurely and carefree mood, terrain features and streets, which coincide with the modern tourist feelings, and also bring inspirations to the design of contemporary tourist map.