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简朴·自然·实用——茶具包设计浅探 被引量:6

SIMPLICITY·NATURE·PRACTICALITY——A STUDY OF TEA PACKAGING
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摘要 随着商品经济的发展,产品的包装设计越来越为商家和消费者重视,包装本身的商品性也愈发显著。目前我国的包装设计尚处于发展阶段,存在着过度包装的问题,在文化意蕴、审美及用户体验等方面也差强人意。本文以国内市场上悄然兴起的茶具包为例,通过对其功能、造型、材质及设计理念的简要分析,探讨此类产品对当下国内包装设计在使用的可持续性、文化元素的运用及用户体验方面提供的积极的启示和借鉴。 With the development of commodity economy, more and more businesses and consumers pay attention to packaging their products, even more so, the package alone becomes another products. For the time being, packaging design in China is still at the Initial phrase, in which we face the problem of excessive packaging, deficiency of cultural implication and the very basic aesthetic appreciation. The paper studies the raising trend of tea packaging, mainly through a brief analysis of its function, shape, texture and design concept. By exploring the sustainability of using and application of cultural elements, I hope this study would be an inspiration for providing a better user experience in terms of packaging design.
出处 《设计》 2016年第9期110-111,共2页 Design
关键词 茶具包装 包装设计 产品设计 Tea utensils Packaging design Product design
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