移动推荐系统关键技术研究

Research on Key Technologies of Mobile Recommendation System

通过对移动推荐系统与传统推荐系统进行对比,从网络、设备、用户3方面详细阐述了移动推荐系统与传统推荐系统的主要不同,并分析了移动推荐系统的3大特点:网络移动性、设备便携性和用户具体性。同时,针对移动推荐系统的这3大特点,深入分析了移动推荐系统设计的关键技术:前端页面展示、后台日志存储、推荐引擎设计。最后,基于当前移动推荐系统的现状,对未来的发展方向和应用领域做了展望。

Compared with the traditional recommendation system,this paper describes the main differences between traditional recommendation system and mobile recommendation system from three aspects of the network,the equipment and the user,and analyzes the three characteristics of the mobile recommendation system： network mobility,equipment portability and user specific. At the same time,according to the three characteristics of mobile recommendation system,the paper deeply analyzes the key technology of system design,mainly three aspects： the front page display,backstage log storage,and recommendation engine design. Finally,based on the current status of mobile recommendation system,this paper makes a prospect for the future development directions and application fields,which point out the direction for the future research.