基于因子分析法的我国沿海各省市旅游业竞争力比较研究

Comparative Study on the Tourism Competitiveness of Chinese Coastal Provinces Based on Factor Analysis

通过构建包含综合竞争力、核心竞争力、生态环境、基础设施建设和科教文卫五大评价指标体系对沿海各省市旅游业竞争力强弱进行评价。利用因子分析法对各指标进行定量计算和结果分析。研究结果表明:广东是我国旅游业发展最为发达的地区;江苏、山东、浙江是旅游业发展较为突出的地区;辽宁、上海、河北是旅游业发展一般的地区;福建、广西、天津、海南属于旅游业发展欠发达的地区。最后,基于分析结果提出相应的发展策略。

Quantitative calculation and result analysis of every index from the five evaluation index systems which is used to evaluate the tourism competitiveness strength in coastal provinces by building comprehensive competitiveness,core competitiveness,ecological environment,infrastructure construction and Science,Education,Culture and Health etc.are conducted by using factor analysis.The research shows that the most developed area of Chinese tourism development is Guangdong,the most prominent areas of Chinese tourism development are Jiangsu,Shandong and Zhejiang,the common areas of Chinese tourism development are Liangning,Shanghai and Hebei,the underdeveloped areas of Chinese tourism development are Fujian,Guangxi,Tianjin and Hainan.At last,the corresponding promotion strategy based on the analysis result is proposed.