摘要
越来越多的企业亟需找到适合自己的竞争策略,在激烈的市场竞争中占领一席之地。主要就产品同质化带来的危害进行分析并提出应对策略。
More and more companies need to find their own competitive strategy to win a place in the fierce market competition. This paper analyzes hazards for product homogeneity harm and proposes countermeasures.
出处
《现代工业经济和信息化》
2016年第6期13-14,共2页
Modern Industrial Economy and Informationization
关键词
同质化
危害
应对策略
homogenization
hazards
countermeasures