从优菜网的起死回生看生鲜电商的发展之道

From the Revived of Youcai Network to Exploring the Road of Developing the Fresh Electricity Supplier

文中以生鲜电商——优菜网的发展过程中经历的繁荣与落寞为原型,提出了生鲜电商应该扬其长避其短。文中虽然只是以优菜网为原型,但其发展有一定的典型性和代表性,能对后面的生鲜电商的发展带来一定的启发。

In this paper,we started with the prosperity and lonely experience of Youcai network as the model sample and then raised that the fresh electricity suppliers should make best use of the advantages and bypass the disadvantages. This paper started with the Youcai network as the model sample,but it can provide inspiration for the development of other fresh electricity suppliers.