摘要
跨文化交际能力是高职商务英语教学大纲中重要的内容,本文对高职商务英语学习中培养学生跨文化交际能力的意义和面临的困难进行了分析,并基于此,探讨了高职商务英语专业学生跨文化交际意识的培养策略及方法。
Intercultural communication competence( ICC) has become increasingly imP〈0rtant. According the higher vocational business English syllabus needs,more attention should be paid to the development of the students' ICC. Based on the analysis of the significance intercultural communication,the author pust forward strategies and the approaches according to competence and difficulties in developing the students' ICC in higher vocational business English learning.
基金
安徽省高等学校省级教学研究项目基金"商务英语专业综合改革试点"阶段性成果之一(项目编号:2015zy101)
关键词
高职
商务英语
跨文化交际能力
higher vocational education
business English
intercultural communication competence