SWOT分析模式下梅花拳发展策略研究

The Research On The Development Strategy Of Plum Flower Boxing Based On The Analysis Mode Of SWOT

梅花拳作为一种文武双修的传统武种,有着悠久的历史渊源和丰富的文化底蕴,一度受习武者们的喜爱,成为其德行、智慧与情感的载体。但近年来由于受到社会转型和自身诸多因素的影响与束缚,梅花拳的发展受到了严重的桎梏。基于此点,现把梅花拳置于经济学战略发展工具SWOT分析模型这一框架之内,结合大环境分析法在全局上对梅花拳的发展策略进行科学的分析和系统的研究,找到一条真正适合梅花拳的道路,并为梅花拳的发展策略做出一份科学的规划。

The tradition of cultivation of plum flower boxing as a military force,has a long history and rich culture. Once being popular among the practitioners,became the carrier of its virtue,wisdom and emotion. But in recent years due to the influence of the transformation of society and their own factors and constraints,the development of the plum flower boxing has been seriously constrained. This article is precisely based on this point,the plum flower boxing strategy development tools in economics within the framework of SWOT analysis model,combined with the environment analysis on the global development.