特色小镇体育生态建设研究——以浙江诸暨大唐袜艺小镇为例

Research on Sports Ecology Construction of Characteristic Town——taking Datang sock town in Zhuji city as an example

运用文献资料、田野调查等研究方法,从典型案例实证视角出发,依托浙江诸暨大唐袜艺小镇创建省级特色小镇的契机与体育生态的禀赋,总结提炼提出具有可操作性的特色小镇体育生态建设路径:体育元素注入小镇产业发展之中;体育文化融合于小镇企业文化之中;体育特色移植到小镇品牌建设之中;体育设施纳入于小镇品质规划之中。以期为促进浙江省特色小镇体育生态建设提供理论借鉴与实践指导。

Using the methods of investigation and field research, from the perspective of the typical cases, based on the chance of Datang sock town created as the provincial level town with its endowment of sports ecology, this article pro- vided the constructed path of sports ecology in the provincial level town with operability, which were putting the sports elements into the development of the town, putting the sports culture into the business culture of the town, putting the sports characteristics into the brand building of the town, putting the physical facilities into the quality planning of the town, in order to provide theoretical reference and practical guidance of promoting the sports ecology construction of Zhejiang provincial level town.