摘要
英国图书信托基金会儿童阅读推广活动分为早期儿童阅读推广、小学阶段阅读推广和中学阶段阅读推广三部分。其代表性阅读推广活动有阅读起跑线、图书时间和信箱俱乐部活动等。特别是分阶段、重效果、全国范围内推广、阅读推荐书目同步发行是其儿童阅读推广活动的特色。同时,重视阅读推广活动的效果和影响,定期评价和反馈、致力阅读品牌的打造、争取专家团队的支持、获取经费支持、注意阅读氛围的营造是其成功的原因。
The reading promotion activity of British Booktrust is divided into 3 stages: early childhood reading promotion, elementary school reading promotion and high school reading promotion. Representative reading promotion activities, including Reading From the Starting Line, Reading Time and Mailbox Club, are featured with staged promoted, results-focused, national-wide promoted, synchronization issued books. The article discusses on the reasons that are related with the success of British Booktrust.
出处
《图书馆理论与实践》
CSSCI
北大核心
2016年第4期13-17,共5页
Library Theory and Practice