北京冬奥会背景下沿海地区冬奥项目发展的研究

Study on the Development of Winter Olympics Projects in Coastal Areas under the Background of Beijing Winter Olympics

北京冬奥会给沿海地区冬奥项目发展提供了难得的机遇,采用文献资料法和实地调查法对影响东南沿海地区冬季奥林匹克项目发展的相关要素进行研究,为沿海地区冬季奥林匹克项目的发展提供可行性理论依据。沿海地区冬季运动专业人才储备不足,冬季体育项目基础薄弱,滑冰、滑雪场地与设施较少,历史人文资源缺乏等是沿海地区发展冬奥项目的制约性因素。发挥沿海地区的资金优势,建设场地设施,跨省合办项目;发挥沿海地区的潜在技术优势,科技助力我国冬奥会项目的发展;打造新型冬季体育产业品牌体验项目,丰富冬季项目人文历史;发挥"转项"和"双项"人才培养优势,建立冬季体育人才引进机制,是新背景下沿海地区开展冬奥会项目的重要举措。

The Beijing Winter Olympics provides a rare opportunity for the development of the Winter Olympics project in the coastal areas.The literature and field survey methods are used to study the relevant factors affecting the development of the Winter Olympics in the southeast coastal areas,and to develop the winter Olympics projects in the coastal areas.Provide a theoretical basis for the feasibility of development.The shortage of winter sports professionals in the coastal areas,the weak foundation of winter sports,the lack of skating,skiing and facilities,and the lack of historical human resources are the limiting factors for the development of winter Olympic projects in coastal areas.Give play to the capital advantages of coastal areas,build site facilities,and co-organize projects across provinces;give play to potential technological advantages in coastal areas,and promote the development of China’s Winter Olympics projects;create new winter sports industry brand experience projects and enrich the human history of winter projects;It is an important measure to carry out the winter Olympics project in coastal areas under the new background by giving full play to the advantages of'transfer'and'dual project'talents.