成都市旅游交通出行行为

Chengdu Tour Transportation Behavior

以旅游交通为切入点,本文对成都市游客的交通方式选择进行了量化研究。作者研究了旅客出行决策过程中各种选择的相互关系,着重分析了出行方式选择的影响因素。文章首先通过RP方法设计调查方案,以获取成都游客的出行数据,然后建立了分层Logit模型和标定了相关参数,并分析了上下层选择模型的相互关系。最后,根据模型结果得到旅游交通出行选择的影响因素对选择私车、出租车、公交和地铁的影响值,这一研究将对旅游规划提供参考。

From the point of tour transportation, Chengdu tourist travel transportation mode choice was quantifyied in this paper. The relationships among the interacting factors in selecting particular travel mode were studied and the study stressesd on the effect factors. First, a RP scheme was designed to obtain Chengdu tourists＇ travel data; then a hierarchical logit model was established and the relative parameters were calibrated, meanwhile, the relationship between upper and lower selection models was analyzed; finally, according to the model result, the factor volumes affecting Chengdu tour transportation mode choices were get. This study will be refered by the similar tour planning.