强势模因视角下网络流行语的语义演变及流行理据——基于“你懂的”八年进化轨迹的研究

Semantic Transformation and Prevalence Motivation for the Internet Buzzword from the Perspective of Strong Memes——A case study of “You Know What I mean”

本文基于强势模因视角,对"你懂的"的使用情况按照语义进行分类。研究发现,该词经历了直接使用、语义泛化和格式框填的进化过程,并在社会环境、语用主体、文本内容和传播媒介等因素作用下完成蜕变。

From the perspective of strong memes, this paper classifies the use of ＂you know what I mean＂ according to its semantic meanings. It is found that the phrase has gone through an evolutionary process from direct use to semantic generalization and then to format filling. The process is jointly influenced by factors of social environment, pragmatic subjects, textual contents and the communication medium.