实体店转型要有理念革新和技术创新

上海无论在经济，文化还是在科技方面，都在全国处于领先地位。甚至在世界范围内，也排名在先。因此，上海讨论实体店的转型问题，要有理念的革新和技术创新，使网上购物和实体店购物的差距缩小。近一二十年来，零售业的模式经历了实体店模式、网购模式、泛渠道销售模式。今天的科学技术，只有你想不到，没有它办不到。科学技术已把零售业带入后多渠道销售时代，甚至可能已把我们带入了智能实体零售模式的时代。

Shanghai is leading the way in economy, culture as well as technology in China. Therefore, when we think about the changes of bricks-mortar stores in Shanghai, we really mean the fundamental changes of business ideas along with technological innovation, institution innovation and system innovation. Retail has experienced a variety of models including bricks-mortar, on-line shopping and Omni-channel, and we have entered a time of intelligent bricks- mortar retailing.