一种基于蚁群算法的移动电子商务推荐方法
摘要
本文针对移动电子商务推荐算法特性,结合模拟进化算法——蚁群算法,提出一种新型的推荐算法。该算法模拟蚂蚁觅食原理,对用户寻找商品的路径进行模拟,引入用户实时评分偏好、时间、地点等移动性因素,结合面向用户的协同过滤算法,得到较为精确的推荐结果。对数据集的测试结果表明,相比于传统的协同过滤算法,该算法可有效提高推荐系统的推荐质量。
出处
《中国管理信息化》
2016年第2期152-152,共1页
China Management Informationization
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