旅游目的地电子智慧旅游浅谈

Discussion on the electronic wisdom tourism of tourism destination

旅游过程需要精准的信息服务支撑,无论在什么地方,旅游者都要能够获取准确实效的信息服务。在未来的旅游目的地发展中,战略要由整体把握转变为个体服务。智慧旅游因为给每一个游客,特别是散客提供精准信息服务,使得智慧旅游不仅仅只是通过技术提升了某个营销、某个观点或某个服务,而是改变了整个旅游运行的方式。

The tourism process needs accurate information service support,no matter in what place,tourists should be able to obtain accurate and effective information services.In the future development of the tourism destination,the strategy should be changed from the whole to the individual service.The wisdom of tourism for every visitor,especially fit provides precise information services,making the wisdom of tourism not only through technology to enhance the a marketing,an idea or a service,but to change the mode of operation of the tourism.