摘要
通过对湖北省体育旅游资源、体育消费现状、区位发展定位等体育旅游产业相关因素进行调查分析,发现湖北省体育旅游资源相对丰富,但是,体育旅游产业的拓展相对滞后。运用比较研究法、专家访谈法以及SWOT分析法等方法,对湖北省体育旅游资源开发提出绿色创新发展理念和产业发展对策,力图为湖北省体育旅游产业的发展提供理论参考和借鉴。
Through the survey and analysis of related factors about Hubei sports tourism, such as sports tourism resources, condition of sports consumption and position of regional development, rich resources, it finds that development of sports tourism is lagging behind. By using ways of comparative study, interview and SWOT analysis, this research presents the concept based on green innovation and puts forward sports tourism development strategies. The aim is that providing theoretical references for the development of Hubei sports tourism.
出处
《湖北体育科技》
2016年第5期395-397,共3页
Hubei Sports Science
基金
武汉理工大学自主创新研究基金项目(2015VI034)
关键词
体育旅游
绿色创新
定位
对策
sports tourism
green innovation
position
strategy
