电视新闻播报风格的发展及对主持人素质的要求

Develpoment of TV News Reporting Style and its Requirements

中国电视新闻播报风格的发展已经历了三种模式———播新闻、说新闻、聊新闻。播新闻大一统的局面已被打破 ,三种风格各有优缺点 ,不能相互取代 ,这种多元化只是适应大众传播环境与理念转变的一种必然趋势 ,对主持人个人素质要求更高 ,节目主持人知识要更广博。

The development that the style of Chinese television news report has already experienced three kinds of mode-reporting, saying and chatting.Reporting,the dominant form,has already been broken.Each style has its own advantages and disadvantages, and can't be replaced.This kind of diversification is an inevitable trend to adapt to the mass communication environment and principle change,which has higher requirment to the host's quality.The program host's knowledge is required to cover much more,and their thought to be more active.