基于感性工学的鞋品创新设计系统的构建

The Construction of Innovation Design System in Footwear Based on Kansei Engineering

鞋类产品创新设计系统是以感性工学的理论和方法为基础,量化鞋类产品的感性特征,构建鞋品款式设计要素与鞋品感性意象之间的关联性,采用回归分析方法和excel统计软件进行设计。利用该系统,设计师可以根据消费者输入的鞋类产品款式要求和感性意象词汇,对鞋类产品进行感性设计,提高鞋产品设计的市场针对性。

Footwear product perceptual design system is constructed based on the theory and method of the Kansei engineering,and quantify the perceptual characteristics of footwear products. It constructs the relevance between footwear styles design elementsand shoes product Kansei image, and conducts regression analysis method and designs with Excel statistical software. According tothis system, designers can design products based on consumer＇s style requirements and perceptual image vocabulary. Therefore, markettargeting of footwear products is improved.