湖南农业中小企业发展电子商务的调研与思考

Research and Reflection on the Electronic Commerce Development of Small and Medium Size Agricultural Enterprises in Hunan

利用"互联网+"发展农业电子商务,是国务院和湖南省政府的重要政策举措。作为传统农业大省的湖南要发展农业电子商务,基础差、困难多。通过对湖南9市、26县、40个企业的调研或考察,整理了湖南农业中小企业开展电子商务的状况、困难和建议,对湖南农业中小企业如何开展电子商务进行了分析和思考,并提出了推进湖南农业中小企业开展电子商务的建议。

To develop agricultural electronic commerce by using the 'Internet + 'is an important policy measure of the State Council and Hunan provincial government. But there are weak foundation and great difficulty to develop agriculture electronic commerce in a traditional agricultural province of Hunan. Investigation was made in 9 cities,26 Counties and 40 enterprises in Hunan. By which,the situation of electronic commerce in Hunan small and medium size enterprises was sorted out,on the impediments to development of agricultural electronic commerce of the enterprises in Hunan was analyzed,and puts forward the Hunan agricultural enterprises suggestions on developing the electronic commerce.