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眼科及眼视光相关产品的市场准入简介及营销策略探讨

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摘要 本文旨在通过对眼科及眼视光相关产品市场准入研究、医药市场保持高增长态势的研究,探讨其营销范围的切入点。采用搜寻国家卫生计生委、食品药品监督管理总局网站,查阅相关法律法规等方式,发现一些活跃在眼视光领域的卫消证字产品,通过配制处方的改进、生产环境的认证、
作者 刘美欣
出处 《中国眼镜科技杂志》 2016年第13期82-83,共2页 CHINA GLASSES SCIENCE-TECHNOLOGY MAGAZINE
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  • 2MHRA (2005), The medicines for human use ( manufacturing, wholesale dealing and miscellaneous amendments) regulations.
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