绿色品牌形象设计中简省原则的融入与实现

The Integration and Implementation of Simply the Province Principles in Green Brand Image Design

品牌形象关系到人们对品牌的认知,同时也关系到品牌未来的发展,在提倡环保和绿色消费的今天,绿色品牌形象成为了当今社会发展的必然,简省原则与其不谋而合。简省不能简单的与简约主义划等号,但是简约主义可以作为简省的参考。文章首先对简省原则进行陈述,分析其对品牌形象的意义,同时探讨其如何融入品牌形象设计。

The brand image is related to people＇s perception of the brand, but also related to the future development of the brand. In promoting environmental protection and green consumption today, green brand image has become a necessity in modern social development,and simply the province coincide with their principles, simply the province is not equal to minimalism, however minimalism can be used as simply the province. Firstly, the article states simply the province principles,and analyzes it the significance of brand image,also discusses how to integrate its brand image design.