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三年再造一个格力? 董明珠行吗

Three Years to Make Another Gree?Is It Possible for Dong Mingzhu?
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摘要 工匠精神代表着一个时代的气质,专业、专注、精益求精、追求极致。工匠不一定能成为企业家,但成功企业家身上都应该有这种工匠精神。追求极致的工匠精神,甚至可以在企业上下形成一种文化上的共同价值观,并由此培育出企业的内生动力。 As one of the SS expert think-tank members in National Development and Reform Commission,Dong Mingzhu never disguised her support for products made-in-China: 'To revitalize China's manufacturing,it is not enough to rely on Gree.In Germany,even nailclippers are finely crafted,so I want to touched every Chinese entrepreneur and arouse artisan spirit from them by words of 'make the world fall in love with China made'.' What is the spirit of craftsman? In Dong Mingzhu's point of view,a craftsman's spirit is not only the pursuit of perfectionism,but furthermore is a kind of mentality, 'Everyone in Gree should have a pricking spirit,they should not deal with the market,but also take the initiative to satisfy users,and give best possible product experience to them.'
作者 黄燕
出处 《中国企业家》 2016年第12期120-125,7,共6页 China Entrepreneur
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