基于市场需求的高职会展人才培养模式研究

Research on Higher Vocational Exhibition talent Training mode Based on Marketing Demand

会展业在市场经济发展中的作用越来越明显,是一个国家经济发展的必然产物,是建设现代化城市、城市经济发展、提升城市文化建设的重要组成部分。高职会展人才培养是有针对性地提供专业会展人才,然而在当前人才培养模式与市场需求脱节,造成了资源浪费与人才断层情况的发生。基于此,文章重点探讨了基于市场需求的高职会展人才培养模式的提升措施。

The function of exhibition industry in the development of market economy is more and more obvious.It is the inevitable outcome of the economic development of a country.It is an important part of the construction of modern city,the development of the city economy and the construction of the city culture.Higher vocational exhibition personnel training is targeted to provide professional exhibition personnel,however,in the current talent training mode and market demand,resulting in a waste of resources and talent fault situation.Based on this,the article focuses on the promotion measures of higher vocational college talent training mode on the demand of the market.