我国网络游戏内容监管政策的发展

On Development of Regulation Policies on the Content of Online Game in China

对于网络游戏这种新型文化产品来说,我国有着和产业发展时间等长的内容监管实践经验。产业起步期的监管政策重在内容监督,划好红线,并通过技术手段对违法违规的内容进行拦截。产业发展期的监管政策颇具问题意识、动态监管意识和长效机制建设意识,不仅从维护国家文化安全高度加强了文化产品进口的管理,而且遵循疏堵结合的政策思维,通过黑白名单通报,打击违法游戏,倡导健康、绿色游戏产品开发和运营。产业成熟期的监管政策提出分级管理思路,注重事前、事中、事后全方位动态管理,强调集合政府、企业、协会、社会四者的力量,注重执法者自身建设等,体现了政策的调整与成熟。

China has content regulation experiences to the industry of online game.The regulation policies during the early stage paid attention to the content of online game,marked the line which couldn＇t overstep,and intercepted the illegal content by technical means.When the industry was developing,the content regulation policies had the question consciousness,dynamic supervision and long-term mechanism building consciousness.Not only did strengthen the management of cultural products import from the perspective of safeguarding national cultural security,but followed the policy thinking of combining guidance and confinement,squeezed the living space of the illegal game by black and white list bulletin,and advocated healthy and green online game development and operation.During the industry＇s maturity period,regulation policies put forward the idea of classification administration,focus on thing＇s begin,middle and behind omni-directional and dynamic administration,emphasize aggregating the four power of government,enterprise,association and society,pay attention to the construction of law enforcement themselves and so on.These reflect the adjustment and maturity of the policies.